Hello there! Welcome to the second article in the series of “Secrets for organic Instagram growth in 2020.”
If you’re looking to improve your photography skills for your brand then this article is for you! Lets get straight in!
1. Camera Quality Matters
It is a fact that DSLR pictures have a better quality. If you have a great powerful mobile camera then great but dont take blurred pictures from a mobile with 2 MP camera. No matter what the content if the quality is bad your picture wont stand out
2. Have your Suite of photo editing tools
Don’t just process the photos in your phone’s inbuilt processor. Use good photo editing tools! I use Snapseed, Lightroom, Lens distort
Lightroom by Adobe has amazing presets that will transform your photo. Look at the two photos. Before and after processing.
I personally love snapseed. It has good features like healing, adding text watermarks and filters. The original photo is on the left. Using the smart expand feature the photo has been expanded to create more leaves on the edges.
Lens Distortions LD
I so love this app! It creates real nice light effects.
These give good finishing touches to the photo.
3. Create a theme for your page
Are you a travel page? Makeup page? Adventure activities page? Decide on your niche. No one wants to follow you for a specific content only to see something else.
Its crappy if you are a makeup artist and suddenly post diving into the ocean photos for a week.Its good to show yourself once in a while if your content doesnt involve you but dont just become a personal account page.
4. Use the same filter
Your account has to look like its from the same person. Don’t use different filters on photos. It dilutes your brand.
5. Schedule your photos and preview them
If you are a creator or business account you can schedule the posts in advance. Use the preview app to see how they look when posted.
Here is the link to the first article: Here is why you should know about different types of Instagram accounts!